Enhancements
Companies who have recently launched a new website may realize
that it does not meet their expectations in terms of completed
transactions, functionality and ease of use. Enhancements
provides a solution and contributes to improve the "user
experience", streamline the flow of information, boost
the number of transactions, reduce operation costs and contribute
to increase your company's efficiency. The introduction of
enhancements is a mid-term project. It does require strong
commitment of all parties involved within the company. To
achieve the best results, the enhancements should be carefully
thought out, and should be based on initial feedback provided
by staff, partners and customers. ADIN highly
recommends close involvement of staff in order to benefit
from the combined intelligence and experience of the people
closest to the field. This approach should also facilitate
their acceptance of changes that will affect the internal
organization.
ADIN handles all stages of the "Enhancement"
project, working in close collaboration with your company's
task force.
The major stages of the enhancements process are:
- Audit or review previous audit
- Conduct functionality survey (customers, partners, staff)
- Review IT systems and servers and all parties providing
content and functionality
- Determine major functionality gaps
- Identify solutions to improve usability, functionality
and performance
- Review brand consistencies
- Implement solutions and begin integration process
- Finalize and launch
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